Martha Gabriela Aceves Villalba

Associate Lawyer

Ms. Aceves Villalba specializes in Trademarks in the Industrial Property field.

1995-1999 Universidad Nacional Autónoma de México (UNAM), Law degree.

2009 Franklin Pierce Law Center, Intellectual Property Summer Institute.

2014 Instituto de Propiedad Intelectual y Derecho de la Competencia (IPIDEC), Speciality in Intellectual Property (pending).

  • Processing of distinctive trademarks before the Mexican Institute of Industrial Property (IMPI). Follow-up to applications for registration, response to registration requests, oppositions, response to refusals, renewals, declarations of use, requests for administrative declaration of nullity, and unfair competition. Trade related infringement procedures, covering the processing and resolution of infringements of copyright related to computer programs, literary works, drawing, cartoon, photography, architecture, music, radio and television, graphic designs. Follow-up to nullity trials before the Specialized Chamber on Intellectual Property Matters of the Federal Court of Administrative Justice. Attention to different inquiries from national and international clients regarding Industrial Property and Copyright issues.

Ms. Aceves Villalba is an Intellectual Property (IP) specialist, she has more than 18 years of experience in this field, mainly before the Mexican Institute of Industrial Property, and before other instances, such as the Federal Court for Administrative Justice.

Her work practice is extensive and she has vast experience in all areas of Intellectual Property, including trademarks, copyright, and unfair competition. She has participated in international training on Intellectual Property, as well as in negotiations on international issues on this matter. Her experience and knowledge allow her to design legal protection strategies with a multidisciplinary approach, and to provide specialized consulting on the protection and defense of the Intellectual Property rights, providing comprehensive assistance during this process.

Head of International Negotiations within the Negotiations and International Legislation Sub-Division of the International Affairs Division of the IMPI, covering assistance and participation in the rounds of negotiations of the Trans-Pacific Partnership Agreement (TPP) in its chapter on Intellectual Property; coordination, analysis and follow-up of Intellectual Property issues in the negotiations of the Free Trade Agreements between Mexico, Panama, Turkey and Jordan, as well as for the Expansion and Deepening of the Economic Complementation Agreement Number 53 between Mexico and Brazil, the Expansion and Deepening of the Economic Complementation Agreement Number 6 between Mexico and Argentina, and for the modernization of the Free Trade Agreements with the European Union and the European Free Trade Association (EFTA, made up of Switzerland, Norway, Iceland and Liechtenstein); analysis and monitoring of the Intellectual Property Chapter in the negotiations of the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP); analysis and monitoring of the process of Modernization of the North American Free Trade Agreement (USMCA); coordination, analysis and follow-up on cooperation issues with different Industrial Property offices around the world, including the Pacific Alliance Technical Intellectual Property Group, for the signing of Memoranda of Understanding and the Patent Prosecution Highway (PPH); analysis, study and attention to queries on various topics of Intellectual Property at the national and international level such as trademarks, appellations of origin, geographical indications, Copyright, enforcement, Internet service providers and patents; attendance and participation in different sessions of the Program and Budget Committee (PBC) of the World Intellectual Property Organization (WIPO), held in Geneva, Switzerland; coordination, analysis and monitoring of issues that are part of the Ibero-American Program of Industrial Property and Promotion of Development (IBEPI); attendance and participation in the IBEPI Intergovernmental Council meeting, held in Buenos Aires, Argentina, and in the Communication Committee meeting of the same Program, held in Brazil, Rio de Janeiro.

Specialist in international negotiations within the International Negotiations Coordination of the Negotiations and International Legislation Sub-Division of the International Affairs Division of the IMPI, encompassing active participation in the following topics: Committee of Trade and Investment of the Asia - Pacific Economic Cooperation Mechanism (CTI - APEC), including attendance and participation in the meetings held in Singapore and Kazan, Russia; Group of Experts on Intellectual Property Rights (IPEG), including the preparation of the agenda of the President of that group, as well as the study, analysis and monitoring of the proposals made by the different member economies of the same; cooperation with Russia, India and Japan on the issues of appellations of origin and protection of Intellectual Property, respectively; World Customs Organization; analysis of the amendments to the Industrial Property Law and the Federal Copyright Law; investigation of different international issues in the field of Intellectual Property.

Analyst, planner and federal inspector of the Inspection Visits for Trade Infringements Coordination of the Administrative Trade Infringements Sub-Division of the Protection of Intellectual Property Division of the IMPI.

Analyst, planner and federal inspector of the Resolutions of Well-known Trademarks Coordination of the Well-known Trademarks, Research, Control and Processing of Documents Sub-Division of the Protection of Intellectual Property Division of the IMPI, covering the study, analysis and granting of Well-known and Famous Trademarks, the preparation of technical opinions requested to the Institute by the Federal Public Ministry, as well as the processing and resolution of patent infringement procedures, including inspection and surveillance functions at the national level with various authorities to different companies in the branches corresponding to pharmaceutical drugs, chemicals, food, computer technology, engineering and electronics.

Examiner of the Distinctive Signs Sub-Division of the Trademarks Division of the IMPI, covering the following activities: classification of products and services, granting of powers, study and registration of distinctive signs (trademarks, commercial slogans and trade names), impediments, proposals and preparation of resolutions of refusal to register distinctive signs

Seminar on Signal Piracy, Regulation, and Enforcement in a Convergent World, Asia - Pacific Economic Cooperation (APEC), United States Patent and Trademark Office (USPTO), Global Intellectual Property Academy.

Course of analysis of digital evidence and crimes against Intellectual Property - United States Department of Justice, United States Department of State, Secretaría de Seguridad Pública, Procuraduría General de la República.

Aspects of Intellectual Property Rights related to trade - World Trade Organization (WTO).

SIPO’s Training Seminar on Intellectual Property. Beijing and Chengdu, People's Republic of China. May - State Intellectual Property Office of the People's Republic of China (SIPO).